Biography
Joycelyn is a versatile, singaporean graphic designer based in Japan/Singapore. (Currently, she is in Sg) Drawing on her bi-cultural perspective, she crafts innovative and captivating brand solutions that translate her clients' brand essence into cohesive, meaningful brand experiences across diverse touchpoints.
- Familiar with Adobe Creative Suite, particularly with Photoshop and Illustrator
- Specialize in Graphic Design, Logo Design, Branding Design, Web design, etc.
Experience
06/2024 - present
Freelance Designer
Freelance Designer
10/2022 - 05/2024
UI Designer at STYZ Inc. (culumu)
UI Designer at STYZ Inc. (culumu)
- Crafted & art directed web & print projects
- Created comprehensive, intuitive design system that optimized the design and development workflow, enabling seamless cross-functional collaboration
- Developed detailed style guides and systems that improved consistency & usability
- Crafted impactful graphical illustrations that represented the theme of a published book
- Ensure cohesive brand expression by creating compelling digital assets for clients to use internally
09/2014 - 12/2015
Graphic Designer at Doers Sg
Graphic Designer at Doers Sg
- Managed a diverse portfolio of projects with minimal supervision, demonstrating strong self-direction and time management skills
- Under CD’s guidance, Spearheaded the creation of a cohesive brand image across all print and web design for clients
- Designed a range of customized icons, design elements, and web layouts that seamlessly integrated with the client's brand identity, resulting in a visually cohesive digital presence
Skills
Adobe IllustratorLogo DesignUI & UX DesignFigmaGraphic DesignBrand Design
- Female
- Singapore
- Joined on Aug 2024